Give it to me straight. Why do I need Mobile Advantage™?
Mobile Advantage™ strengthens the bond between your business and your customers by providing real-time, direct access to your business showcase through cell phone marketing, complete with all its extensive resources and features.
What is the advantage of deploying a Web App vs. an App Store solution?
The adoption rate for apps from App Stores is quite low. Consumers are hesitant to add more applications to their phones, especially when they don’t use those apps frequently.
In contrast, your Mobile Advantage App will reach 100% of your customers, allowing them to instantly view your business showcase with just one click—no restrictive gatekeeper or unnecessary installation required.
Finally, building your own App Store solution is an expensive undertaking. According to Apple, developing even a small-sized app can cost between $25,000 and $50,000, and that doesn’t include the ongoing costs of support and maintenance.
How does my Mobile Advantage™ App differ from apps available in the Apple or Google app stores?
Mobile Advantage is a web app and is accessed via a web browser and can be used on any device with internet access, regardless of the operating system. No installation is required. Users can access Mobile Advantage™ through a browser by linking to a URL or via a shortcut saved to the home screen of their phones.
App Store apps are designed specifically for a particular platform (iOS, Android, etc.). They are downloaded and installed directly from the App Store or Google Play Store.
Since the Mobile Advantage™ app doesn’t require downloading or installation, your customers can access your business showcase instantly, unlike an App Store app, where users must decide whether to download it first.
What is the advantage of deploying a Web App vs. an App Store solution?
The adoption rate for apps from App Stores is quite low. Consumers are hesitant to add more applications to their phones, especially when they don’t use those apps frequently.
In contrast, your Mobile Advantage App will reach 100% of your customers, allowing them to instantly view your business showcase with just one click—no restrictive gatekeeper or unnecessary installation required.
Finally, building your own App Store solution is an expensive undertaking. According to Apple, developing even a small-sized app can cost between $25,000 and $50,000, and that doesn’t include the ongoing costs of support and maintenance.
What if I already have a mobile application, or my current website is "mobile-enabled?
Mobile Advantage™ integrates seamlessly with existing web technologies like websites or mobile apps. It's not intended to replace them but rather to complement and enhance your overall digital marketing strategy by proactively delivering your business showcase to both existing and potential customers.
Mobile Advantage™ can directly link advertising or informational content to existing website features such as "Make Appointment" or "Pay Bill."
What do your mean by 'Push' vs. 'Pull' marketing, and why is 'Push' better?
Push advertising enables businesses to reach their audience in real-time, ensuring messages are seen immediately. These advertisements appear directly on a user’s smartphone, making them more noticeable than other digital advertising methods such as emails, websites, or social media posts.